7 awesome reasons why you should hire a graphic designer when creating your website

Your logo or brand style can change when building a website. Having a graphic designer's eye to be able to effectively combine your brand throughout your new website can make or break your brand's impact.


Sometimes it can be hard to decide how to use your logo on a website for example: Left alighted, centered, big or small, background colour, readability, etc… A graphic design will keep the stability of your logo and make the most relevant and effective decisions.



Your written content content isn’t commonly a graphic designers job, however it is quite important to have a regularity in the tone of voice you’re sharing. This should also be aligned with your brand personality for example: professional, young and trendy, romantic, to the point, etc…


Your image is everything, so the images you use can promote your brand or demote your brand. From getting a photo shoot of your products or providing your services, a graphic designer can direct the images to be inline with your brand personality or tone of voice.


Whether you know it or not, your brand has a personality. For example: cheeky, quirky, fun, masculine, feminine, trendy, etc… Discussing your brand's personality with a graphic designer can help them choose the style of imagery, fonts and use of colours. This will keep uniformity throughout all your online and print touch points.


Your brand elements are the use of your: colours, fonts, space or negative space, shape and size. Having a designer's eye can help tremendously to keep the integrity of your brand throughout the site.


At the end of the day if you are paying a graphic designer to create it for you, you’re going to have the best outcome you can. You’re also going to free up your time in trying to do it all yourself.

Get in touch with Modart Design!