7 awesome reasons why you should hire a graphic designer when creating your website

1. Correct use of your brand

Your logo or brand style can change when building a website. Having a graphic designer's eye to be able to effectively combine your brand throughout your new website can make or break your brand's impact. 

2. Logo stability

Sometimes it can be hard to decide how to use your logo on a website for example: Left alighted, centered, big or small, background colour, readability, etc… A graphic design will keep the stability of your logo and make the most relevant and effective decisions.  

3. Consistency of written content

Your written content content isn’t commonly a graphic designers job, however it is quite important to have a regularity in the tone of voice you’re sharing. This should also be aligned with your brand personality for example: professional, young and trendy, romantic, to the point, etc… 

4. Cohesive imagery

Your image is everything, so the images you use can promote your brand or demote your brand. From getting a photo shoot of your products or providing your services, a graphic designer can direct the images to be inline with your brand personality or tone of voice. 

5. Brand personality

Whether you know it or not, your brand has a personality. For example: cheeky, quirky, fun, masculine, feminine, trendy, etc… Discussing your brand's personality with a graphic designer can help them choose the style of imagery, fonts and use of colours. This will keep uniformity throughout all your online and print touch points. 

6. Integrity of brand elements

Your brand elements are the use of your: colours, fonts, space or negative space, shape and size. Having a designer's eye can help tremendously to keep the integrity of your brand throughout the site. 

7. Reduce your workload

At the end of the day if you are paying a graphic designer to create it for you, you’re going to have the best outcome you can. You’re also going to free up your time in trying to do it all yourself.

Need help finding a graphic designer?

Get in touch with Modart Design!

That sums up the list

Feel free to share this if it was helpful, or link to it on your blog/website. If you need assistance with any of the above tips, do not hesitate to get in touch.